How to Create a SWOT Analysis for the New Year
Here’s a step by step guide to allow you to create a personal SWOT analysis to ensure you have an excellent New Year, as well as a successful next 12 months. A SWOT analysis is a strategic method of weighing up the various positive and limiting parameters in a particular situation,to give you an idea […]
7 Ways to Survive the Office Christmas Party & the Silly Season
Tis the season to let your hair down, swivel the office chair around a few times and dance to some classic 90s hits at your office Christmas party. How do you make sure it’s a success for your career? Up to 50% of workers say that they regret going to the end of year celebrations […]
What is Domain Authority (DA) & How To Raise Your Website’s Authority & Google Rank
What is Domain Authority and why does it matter to your business? Basically every website on the internet is given a position ranking. Yes, even this one. Here’s a free tool for you to check yours. A website’s ranking or Domain Authority is determined by how valuable SERPS see it to be. SERPS are “search […]
Why Professional Proofreading Means Successful Writing
Could professional proofreading enhance your writing? In today’s fast, digital age, people publish content more frequently than ever before, and typos of all kinds seem to sneak through in even the most professional publications. Even The New York Times has a dedicated corrections page – and it has multiple entries for every single day. I […]
What are rich snippets & How to use rich snippets
We are all publishers. Ten or twenty years ago writers and content creators had to rely on traditional “publishers” to amplify their messages. Traditional publishers were newspapers, magazines, books, and to an extent – broadcasters (TV and radio). Today the story is very different. Self-publishing is all the rage. Take the blog post you are […]
Introduction of Facebook’s 360-Photo Feature
You can now upload and view 360-degree photos on Facebook. This comes after the announcement to launch the 360 photos on the Facebook news feed. Most users have welcomed this latest update since it does not require any special features; Facebook has made this feature fairly accessible where you can use your iOS or Android […]
Follow links vs. no follow links: the importance of linkbuilding for websites
Have you heard of follow and no follow links? If you have been blogging for a while, you have probably been building links. Every website is given a Domain Authority (DA) by Google, this is like a marker of how safe, valuable and trustworthy your site is. One of the ways that DA is calculated […]
Build your Brand with Personal Branding
Have you heard of personal branding? If you’re a job seeker or careerist you will have heard the term “personal brand” lately but what is it and how can it help you gain the job of your dreams? This article first appeared on Employers Connect and is republished here with permission. Jeff Bezos, Founder and […]
What are meta description tags & how to write great meta descriptions
Have you found this post by searching online? You have? Well, let’s get talking then about meta description tags (sometimes called meta tags, or meta descriptions). What are they, why are they essential and most importantly – how do you write a great one that sends more traffic to your website? But why do I […]
What the world’s most powerful women can teach us | Power Quotes
Who are the world’s most powerful women? Strong career women can be an inspiration to women and men alike. Here Alyce Vayle looks at the career advice from some of Australia’s (and the world’s) top career women, in areas as vast as technology, publishing, start-ups and screen. What advice could you take from them? #1: […]
Annoying Colleagues | Dealing with Difficult Coworkers
Dealing with annoying colleagues can be a challenge! I love where I work and I always seek to do the right thing by my teammates. This doesn’t always go according to plan. Like you, I am merely human, and I often make mistakes. I am sometimes irritating, occasionally lazy, bored every now and again and […]
Realising your dream of being a writer (infographic)
Realising your dream of being a writer is something that you may have been thinking about for some time. Our dreams speak volumes about us as people. Sometimes they are laden with symbols and messages, but other times they point in the direction we are meant to go. For one of my readers, that dream […]
How to deal with rude people at work (especially if you’re a woman)
Do you want to know how to deal with rude people at work? I am always very nice to people at work and I every day I work on it – trying to be even nicer, calmer, better. This is partly because I am a nice person, but more due to the fact that I […]
Shift work: Why it’s So Hard & What You Can Do
Being a shift worker has its benefits; often the rates of pay can be rewarding, the hours often flexible and some workers love shift work as it allows them to spend more time with their children, family or partner. Working shifts is common to many professions, including retail, hospitality, media, health and security. According to […]